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Why are Amazon reviews important for indie authors?

boost your book's visibility on Amazon

The life of an indie author is not an easy one. While writing your story is fun, exciting, and maybe a little stressful it might actually be the easiest part of the publishing process. The hard work comes after you’ve finished writing. Now there’s editing, formatting, and marketing to do. 

One thing that many authors don’t do is push for reviews. If your book is on Amazon, then it is especially important to get your book reviewed by many people. There are a few reasons why book reviews are important, and I’ll tell you all about it below. 

Why are Amazon reviews important for indie authors?

  1. They can help to boost your book’s visibility on Amazon. When people search for books on Amazon, they often look at the star rating and number of reviews to help them decide which books to check out. So, if you have a lot of positive reviews, your book is more likely to show up in search results and be seen by more people.
  2. Amazon reviews can help to build trust with potential readers. When people see that other readers have enjoyed your book, they are more likely to give it a try themselves. This is especially important for indie authors, who may not have the same level of name recognition as traditionally published authors.
  3. Amazon reviews can help to generate sales. When people see that a book has a lot of positive reviews, they are more likely to add it to their cart and buy it. This is because they know that they are more likely to enjoy a book that other people have enjoyed.

Amazon Struggles

Of course, not all Amazon reviews are created equal. Some people may leave reviews that are not helpful or even malicious. However, if you can get a good number of positive reviews, they can be a valuable asset for your indie author career.

Here are some tips for getting positive Amazon reviews for your book:

  • Ask your friends, family, and beta readers to leave reviews. These are the people who are most likely to support you and your book, so they are more likely to leave positive reviews.
  • Respond to reviews, both positive and negative. This shows that you care about your readers’ opinions and that you are willing to listen to feedback.
  • Be patient. It takes time to build up a good number of reviews. Don’t get discouraged if you don’t see results immediately.
  • Hire a review team manager. Companies, like Order Of The Bookish, can help you get readers to read your book and leave a review on Amazon and other important platforms. Click HERE to learn more about our program. 

By following these tips, you can increase your chances of getting positive Amazon reviews for your book.

Creators Hub

For more helpful indie author tips and advice, check out our other “Creators Hub” posts below.